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EMeRG
  • PLATFORMS
    • HOSPeTRACK
    • MedRUPTER
    • Precision Consulting
  • MED-TECH INSIGHTS
    • ASEAN
    • AFRICA
    • MIDDLE EAST
    • LATIN AMERICA
    • SUBCONTINENT
  • MED-TECH RESEARCH
    • NPI RESEARCH
    • CIO ADVISORY
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    • GTM STRATEGY RESEARCH
    • CONFERENCE RESEARCH
  • CASE STUDIES
    • BY MEDICAL TECHNOLOGIES
    • BY GEOGRAPHIES
    • BY BUSINESS CHALLENGES
  • ABOUT EMeRG
    • LIFE AT EMeRG
    • WHY EMeRG
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    • MANAGEMENT
    • TEAM
    • OUR APPROACH
    • OUR REACH
    • CAREER AND CULTURE
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HomeBY BUSINESS CHALLENGESEthnographic Research

Ethnographic Research

  • New Product Introduction: Non-invasive solution for measuring HbA1c

    • October 10, 2016
    • Posted by: Team EMeRG
    • Category: APAC / ASEAN, BY MEDICAL TECHNOLOGIES, Competitive Intelligence, Diabetes Management, Ethnographic Research, Market Entry Assessment, NPI Research, Pricing Research, SUBCONTINENT
    No Comments
    Overview: Market for HbA1c Tests  The global market for Self monitoring blood glucose (SMBG) devices was valued at $11Bn in 2015 and is characterized by intense competition and low entry barriers for low-cost manufacturers. In India, the market for SMBG devices and strips was valued at about $98Mn in 2015.While the annual median expenditure on
    read more
  • New Product Introduction: Low-cost visualization device for body orifices

    • September 10, 2016
    • Posted by: Team EMeRG
    • Category: APAC / ASEAN, BY MEDICAL TECHNOLOGIES, Competitive Intelligence, Ethnographic Research, Market Entry Assessment, NPI Research, Operating Room devices, Pricing Research
    No Comments
    Overview: Market for Endoscopic Products in India The global market for endoscopic products was valued at over $29Bn in 2015, growing at over 6% annually. India represents about 0.35% of the global markets, being valued at $115Mn. Rigid endoscopes continue to dominate sales in India, accounting for over 62% of the market revenues. Future innovations
    read more
  • New Product Introduction – Integrated Vital Signs Monitoring Solution

    • November 9, 2015
    • Posted by: Team EMeRG
    • Category: APAC / ASEAN, BY MEDICAL TECHNOLOGIES, Competitive Intelligence, Ethnographic Research, Market Entry Assessment, NPI Research, Patient Monitoring, Pricing Research, Value Prop Assessment
    No Comments
    Overview: Vital Signs Monitoring Market in India Valued at over $3.5Bn, the global vital signs market is demonstrating significant growth in emerging markets especially across secondary care. With the need for early detection, and quick diagnosis prior to referrals, the need for vital signs monitoring is on the rise in primary care settings. The market
    read more

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EMeRG is a Canada-based SaaS-platform and advisory firm for medical technologies. Founded in 2013, EMeRG is addressing the “innovation in isolation” paradox across 51+ countries.


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NEWS AND ANNOUNCEMENTS

  • EMeRG's HospeTrack data quoted on All Africa Story
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